Firestone Walker Velvet Merlin update

(Paso Robles, CA) – In the video above, Firestone Walker Brewmaster, Matt Brynildson, talks Velvet Merlin.


Earlier this summer, the brewery hoped for a Velvet Merlin launch on September 1st but Brynildson mentions that it has been pushed back to October 1st.

The brewery has formally adopted a “new seasonal program” in which Velvet Merlin is positioned as the fall/winter seasonal and Solace as the spring/summer seasonal. According to Marketing Manager, Jamie Smith, these will be the only two seasonals.

More on Velvet Merlin including the label shot here. The brewery also recently announced that it is planning for expansion of its portfolio to the East Coast market.

One thought on “Firestone Walker Velvet Merlin update

  1. Pingback: Firestone Walker Velvet Merlin making its way to 6-packs | Beernews.org

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